Category Archives: Branding


Your Brand Isn’t Just Your Logo

Your brand is your company’s being. It’s what drives ‘you’, what you believe in and are passionate about. ‘You’ doesn’t just mean you as the business owner but all those who work for you on an employed, contract or freelance … Read more

Categories: Branding | Tagged: , , ,

First Impressions Count on LinkedIn

If you’re a B2B organisation, such as a professional services or training company marketing to business professionals, it’s highly likely that LinkedIn will be an integral part of your social media marketing strategy. Why LinkedIn? Because that’s where a good … Read more

Categories: Branding, Social Media | Tagged: , , , ,

Does Your Website Entice Me to Get in Touch?

After I hear of, meet or speak to someone, one of the first things I do is look at their website. Why? Because I want to find out more about the person and their company in my own time, with … Read more

Categories: Branding, Website Marketing | Tagged: , , , , , ,

10 Reasons to Have an Active LinkedIn Profile

For professional services, training and financial advisory companies targeting business professionals, LinkedIn is one social network you cannot afford to exclude from your social media strategy. Fact*: In January 2013, LinkedIn passed its ’11 million members in the UK’ milestone. The 10 million … Read more

Categories: Branding, Search Engine Optimisation, Social Media | Tagged: , , , , , ,