Category Archives: Marketing Strategy

Competitor Intelligence

How To Get To Know and Understand Your Competitors

Do you really know who your competitors are, what they’re up to these days and how they’re differentiating themselves from everyone else in the market place? There are, in fact, a number of ways you can find out, some of … Read more

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Your Strategic Marketing Plan Ingredients

Your Strategic Marketing Plan: From Your Head to Action

In many SME companies without a dedicated marketing department, a strategic marketing plan is often either in the ‘it’s in my head!’ pile or ‘I know I should have but don’t have time’ pile. Can your business survive without a … Read more

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What Social Media Marketing

What Social Media Marketing Do You Do?

Facebook, Twitter, LinkedIn, Google+, YouTube, Delicious, Pinterest, Instagram, Four Square, StumbleUpon, Flickr, Slideshare, Vimeo, Tumblr… They’re just a small handful of the various social media sites you are likely to have heard of. You’re also no doubt being told you’ve … Read more

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